Who We Are ?

Leger Marketing distinguishes itself from its competitors through its "QUAD E" approach: Expertise, Efficiency, Economy and Excellence .

EXPERTISE: With its team of 110 professionals, which includes 30 senior consultants, Leger Marketing offers solid expertise, unique research approaches (Global Reputation Index, Effipub, Must) and rigorous offering (panels, Web panels, Omnibus, syndicated studies).

Leger Marketing is recognized for its expertise in the pharmaceutical, financial, telecommunications, communications and media, retail, electronic commerce and public affairs sectors.

EFFICIENCY: Leger Marketing has an impressive operational capacity with four call centres and 200 state-of-the-art CATI stations in Montreal, Winnipeg, Edmonton and Calgary and can conduct telephone surveys across Canada and the United States within very short timeframes. In addition, we offer seven focus-group rooms in Canada and a 40-seat auditorium especially designed for advertising tests.

ECONOMY:Being established in Canada and in the United States, Leger Marketing is able to offer you the same services as American companies but at Canadian-dollar prices.

EXCELLENCE:Our accuracy stems from our reliable process, attention to detail, and the strict quality control, which surpasses quality standards required by North American professional associations and industry standards.

"Quad E" is the main reason for Leger Marketing's rapid growth and for which it can count prestigious companies such as Aeroplan, Alcan, Alimentation Couche Tard, Amex, AT&T, Bank of Montreal, Blue Cross, Bombardier, Boston Pizza, Fedex, Industrial Alliance, Jean Coutu, Labatt, LCBO, Le Devoir, Loblaws, Marketing Magazine, McKan Ericson, Michelin, Motorola, L'Oréal, Pfizer, Publicis, Quebecor, Rogers, SAQ, The Gazette, The Globe and Mail and True North among its regular customers.

Use Leger Marketing's research services and obtain strategic advice on the entire North American market.